Over the past few years, virtual tours have become an explosive way of marketing real estate, hotels, condominiums, and countless other commodities.  First offering series’ of still frames faded together in a slideshow format, then followed by the 360 degree pan shots of rooms, virtual tours have been an effective way of marketing real

estate in many areas across the country and worldwide. UP Town Productions has taken this a step further.

UP Town Productions uses actual, broadcast quality cameras and video for all virtual tour shoots allowing people to see homes and other properties in their entirety without the choppy still frames or out of proportion 360 degree pans.  Video also allows the capability for audio voice over that can be an effective sales tool.  In many instances, real estate agents and brokers use this as an opportunity to introduce themselves to the buyer and let that buyer know they are the best person for the job.  It also allows the opportunity to talk about things that most virtual tours do not cover like lot sizes, room measurements, and place of the home that are often not well lit and virtually impossible to catch on cameras like attics and basements.